Grow Your Instagram in 2021 by Hosting Giveaways
Occasionally I get someone asking me “Sean, how can I get more followers?”
My question back is: Why should someone follow you or your brand? Are you putting out content that is either informative and/or entertaining?
Let’s assume that you’re putting out great content for the purpose of this article. Now what are the steps to bring more awareness to your page?
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Host Giveaways
Excerpt Video Clip from Deep Dive Episode 4
Sample of Pura Video Instagram Giveaway Post
Hosting strategic giveaways is a growth strategy that has been working since the start of Instagram.
People love free stuff. However, you need to make sure that the giveaway is enticing enough for people to enter.
Like a $5 Starbucks Gift Card isn’t going to cut it.
Sometimes you are going to need to align your products with something that people are more familiar with and want so that they can participate in your giveaway.
I provided a more detailed explanation in my YouTube video below.
Host Giveaways with Influencers
A great way to increase your “ROI” through an Influencer collaboration is to host a giveaway with them.
The influencer usually knows how to capture their audience’s attention so try to be as flexible as possible when you’re providing your guidelines.
Since they already have an audience, it would be a great way to plan a giveaway with an influencer so that you can lure some of their audience into following your account.
Learn How Pura Vida Bracelets Grew Their Brand By Hosting Giveaways & Other Tactics in Deep Dive Into Businesses Episode 4
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