KAT BURKI

Kat Burki is a beauty brand that manufactured and distributed high-end skin care. The business needed a stronger social media presence and strategy so that they can be placed on more retail shelves where their consumer resides, eg. Space NK, Bloomingdales, Saks, Lord & Taylor, and many others.

CHALLENGE 

Kat Burki needed a strategy that not only helped the brand grow digitally, but also stand out from its competitors.

Hence, we outlined the following strategy:

 

  • Collaborate with over 30 + Influencers in the beauty industry to help create video tutorials on skin care treatment using Kat Burki products.
  • Extend Kat Burki reach by collaborating with Breakthrough Social’s network of 10 million + Followers.
  • Develop quick short form instructional animations that showed Skincare Procedure & benefits.
  • Create multiple Facebook campaigns with different creatives & copy that matched the targeted audience’s preference.

6 Month Results

+466%

INSTAGRAM
GROWTH

2m

CAMPAIGN
VIEWS

450k

IMPRESSIONS (FB)

+30mil

INFLUENCER
IMPRESSIONS

Instagram creatives